As I was writing my new novel The Nowhere – an Australian coming-of-age novel with LGBTI+ themes – it dawned on me that it could be a tricky book to market. This is because even when I came up with the original concept and sketched out my plan, I knew I wanted to create a juxtaposition between the protagonist’s story being told as both a teenager and an adult.
We all know how the old saying goes. Never judge a book by its cover. A piece of advice that can be applied to so many aspects of life. But when it comes to the phrase’s original meaning, just how important is the cover of a book?
So, you’ve finally finished writing and editing your novel. Congratulations! Time to pop the bubbles and celebrate what many aspiring authors don’t ever even manage to do. But if you think the hard parts over, think again. You now have to make the all-important decision as to whether you’re going to go the traditional publishing route or self-publish.